By Noam Reshef, Community Manager at ShopYourWay

The preparations for the great shopping season continue at full speed. This week we concentrated our efforts on two important fronts: shoppers, and page curators.

Shoppers come first: for you guys we upgraded our newsfeed, making it even smarter and more effective than before, so you can easily find those awesome items and get them.

So here’s the deal: you can now take control of the feed and choose how it’s presented. You can either see the latest, newest stories, or choose to see the ones most relevant to you. You decide, you’ve got the power.

Pages, Get Ready

Our page curators are getting ready for the holiday rush as well – and by the way, you can manage your own page as well. Just go to our page creating tool, and make one for yourself, or claim ownership of an existing topic or brand page by clicking the relevant link on the page.

Now that you own a page, you should make it attractive and engaging. How? It’s not hard. Upload a cool image, and an impressive hero banner. Publish some interesting content – status messages, pictures and videos. Add catalogs of products, images of Christmas trees and what not.

The main idea is simple: decorate your page for the holidays, post interesting and diverse content – text, images and videos – and tag it accordingly, to the right categories, brands etc. If you build it, they will come.

And that’s exactly what we told our curators in the newsletter we recently sent them, in order to help them make their pages as cool as possible for you guys. Check them out – and stay tuned.