Archive for January, 2013

It’s Awards Season!

Sunday, January 27th, 2013

By Sareena Denis, Community Manager at ShopYourWay

Awards season is in full swing! Between the SAGs, the BAFTAs, the Critic’s Choice, the Independent Spirit Awards, and the culmination of them all—the Oscars—the glam and glitz of Hollywood will soon be inescapable (that’s a good thing).

With this year’s top movie contenders winning awards left and right, its stars are shining brighter than ever on the red carpet.

Last week’s Golden Globes gave us a taste of the glam life, and with this week’s release of Oscar nominations, we will have to keep our eyes open for more red carpet fashions that will be popping up in stores everywhere.

At this year’s Golden Globes we saw the makings of trends to come such as gold embellishments, cutouts and keyhole necklines, colorful lace, high slits, and lovely spring colors such as blush, peachy red, and seafoam blue.

You can find these soon-to-be popular trends easily at ShopYourWay with our responsive search bar, and then purchase them directly from ShopYourWay. It’s hassle-free shopping at its best!

Blush Sheeth: 
JBS Women’s Shimmer Sheath Dress; $13.99
Seafoam Blue Cutout:
Make the Sky Blush Dress; $125.00
Gold Cutout:
AX Paris Side Cut Out; $46.50
Peachy Red:
Stanzino Women’s Sleeveless Dress; $21.75

ShopYourWay Sponsors PennApps Hackathon

Friday, January 18th, 2013

By Eui Chung, Divisional Vice President, Social Commerce –

ShopYourWay is sponsoring and on the ground for the world’s largest university hackathon

With the largest university Hackathon in the world starting tonight, ShopYourWay is gearing up to get developers ready, excited, and inspired about creating new apps using the ShopYourWay platform.

The perfect place for developers to prove their innovation’s value, ShopYourWay has the audience, program, and network needed to give developers the freedom of choice to make an amazing application.

ShopYourWay is providing experts, guidance, advice, and plenty of SWAG to give participants direction and a launching pad to build for their application in order to take the coveted number one spot in the contest.

ShopYourWay is an innovative shopping site built around a member’s social network. Shoppers can quickly get relevant product information, comments, and recommendations all with the help of friends.

Finding and tracking products online, getting the best prices, and deciding what to buy should always be fun. By creating and sharing virtual product catalogs, users can keep friends in the loop and stay informed with brands, retailers, and experts.

Please visit for more information regarding the ShopYourWay website and mobile application.

ShopYourWay Is Seeing Stars

Monday, January 14th, 2013

By Sareena Denis, Community Manager at ShopYourWay

The stars have arrived! Fashion icon Nicki Minaj just landed at ShopYourWay. The pink princess of hip hop will soon be launching her own clothing and accessories line to be featured exclusively at Kmart stores and here on ShopYourWay.

“I am so excited to work with this iconic, mass retailer and to bring affordable fashion to my beautiful Barbz all across the U.S.”

Another star sighting is Maroon 5 front man Adam Levine. Developing his own apparel, Levine’s collection will reflect his creativity, personality, and distinctive rocker street style.

“Partnering with ShopYourWay to develop this line was an exciting opportunity for me and I am really looking forward to diving into the process of designing an apparel and accessory collection,” said Adam.

The Fun Doesn’t Stop There

These two crooners will be giving ShopYourWay members an exclusive peek into their daily globe-trotting lives. When you visit Adam and Nicki’s ShopYourWay pages, you’ll get all the latest news, updates, and buzz surrounding these stars.

What’s even cooler is that you’ll have direct access to their twitter feed, apparel line news, sweepstakes and giveaways, photos, videos, interviews, and ShopYourWay stories. Make sure to check them out today and get the latest updates on all things Nicki Minaj and Adam Levine!

The Next Level of Shop’in

Wednesday, January 2nd, 2013

By Sareena Denis, Community Manager at ShopYourWay

Get ready, the next Android version of Shop’in is out!

For those of you always on the go, we are serving up a set of new tools to compare prices, see related products, browse/scan for product info, access product research tools, get in store map/navigation, and buy products online that you can then either pick up in the store or have delivered to your home – it’s now all accessible, all the time, wherever you are.

When you Shop’in (check in) to a store, you can Shop, get Deals, and access Store Services all from the store’s page.

We want to give you the best of both the online and offline worlds. With the new Shop’in you can ask friends for advice, consult with an associate, publish a question, or get a recommendation both in the store, at home, and on the go.

What’s more is that we are providing additional benefits for ShopYourWay members. You’ll be able to see deals and events, eCoupons, badges, prizes, and make returns or exchanges right from your phone.

Make sure to stay up to date and get the latest version of Shop’in for your Android or iPhone.