Archive for August, 2012

Even More News! Literally

Thursday, August 30th, 2012

By Noam Reshef, Community Manager at ShopYourWay

This week We’re proud to present two important pages that got a major face lift and look oh-so much better. First there’s the partners page, which includes links to third parties collaborating with the SHOP YOUR WAY REWARDS program. They offer great deals to REWARDS members – a special benefit just for you…

Our Partners

Then there’s the account history page, showing SHOP YOUR WAY REWARDS members all of their purchase information in sharp black and white. Both pages look excellent!

The Latest (Additional) News

This is a bit confusing, as this blog is about the latest stuff on the site, i.e. news. But one of our new features is, well, even more news!

Way back when we added a new story type to the site – the buzz around consumer electronics. We brought you – and still do – all you need to know about the latest and newest items and trends. And since we liked it so much, we decided to take the next step and expand to other areas.

Starting now you’ll see on your feed the latest news about Health issues, Food and Groceries and Beauty. Our trusty algorithms are scouring the web to bring you all you need to know about how to eat well, stay healthy and look great. And this is just the beginning – we’ve got more on the way.

It’s About You

We’ve been hard at work on the profile page, and have got some cool stuff to show for it: the about tab. The idea is to present all the information you may need about the user in one place. It includes some personal info on the fellow shopper you’re visiting, some info on his activities on the site, some mutual friends and his catalogs.

It's what it's all about

Our goal is to help our users easily find fellow shoppers with similar tastes and interests, and make new friends. This is just the first step – the about tab is going to get even better – and soon.

And finally, a nifty new feature – clicking on brands in the left navigation will now open special menu top brands, as the default option, instead of directing you to a completely new page. It’s a small yet important change.

That’s it for now. Stay tuned.


Shopping – The Sofia Vergara Way

Wednesday, August 22nd, 2012

By Noam Reshef, Community Manager at ShopYourWay

Dear users – prepare to be wowed! We are proud and happy to present the official ShopYourWay Sofia Vergara page. Oh yes.

The extremely talented and funny Sofia, star of the ABC hit series “Modern Family”, has chosen ShopYourWay as a new home, and we are excited and happy to welcome her aboard!


Modern Family has been running for 4 successful seasons since 2009, with countless awards and nominations for both the Emmy and the Golden Globes. Sofia, who plays a temperamental housewife, has been nominated twice for both awards.

The official page includes exclusive news about Sofia, images of the beautiful actress, video clips from Modern Family and other projects starring Sofia. Users can share their thoughts and comments on the page; create catalogs of all things Sofia, and much more.

But that’s not all – besides being a funny and talented thespian, Sofia is also a gifted fashion designer. Check out her official page for news and items from her fashion line.

And this is just the beginning. Sofia is our first distinguished guest, but she’s certainly not the last. In the coming weeks we intend to add more actors, artists and public figures to the site, enabling them to use ShopYourWay’s unique set of tools to communicate with members.

Members, meanwhile, will have the opportunity to receive updates and information about their idols, and at the same time browse and discover related items and deals. The result is a new experience, seamlessly combining the commercial and social aspects of the web together.

What’s next? Well if you developed an appetite for glamor and fame you can use our new Page Creation tool to honor your favorite show-business icon with a cool fan page.

Out With the Old, In With the New

Thursday, August 16th, 2012

By Noam Reshef, Community Manager at ShopYourWay

Its official: as of right now, the new design of Shop Your Way is king. The old design has left the building, for good. Users can now enjoy the full benefits – both functional and aesthetic – of the new site.

Growing up is a process. It doesn’t happen in one day. And moving from the old site to the new one was similar – delicate and complex. We were moving away not from an old graphic design, but from a certain mindset that affected the site’s functionality.

During the interim period users could have switched to the old site, mainly as a means to access features that were not yet migrated to the new design. Now that the process is complete, there is no further need of switching back and forth: All of the site’s great features are available in one enticing experience.

The new site’s design emphasizes flexibility. The display adjusts itself to fit your screen of choice. Various filters let you control the information you receive. The new profile page lets you easily jump back and forth from your personal info to your interests to your catalogs – everything in one place.

The quickview offers a quick summary of everything you need to know. Catalogs aggregate all of your stuff in an easy to get display. Everything is fast and easy to understand and configure.

And let’s not forget: very pretty as well. Looks are important!

We hope you enjoy the new site – we have lots of new features and improvements coming up. So stay tuned.

United We Stand

Thursday, August 9th, 2012

By Noam Reshef, Community Manager at ShopYourWay

As we told you in the previous post, the new profile page is where it’s at – all the cool stuff under one roof. And we have no intention to stop: We’ve added a couple of cool new features to your profile. Take a look.

First and foremost we added a nifty little tab called interests. The idea is simple and smart: all of the stuff you follow or showed interest in presented in one place, combining great looks with ease of use.

You can even filter those interests by brands, stores, categories etc. making it even easier and quicker to find what you want. Cool.

Another new tab is badges – we took the old badges page, gave it a bit of a face lift and added it to the new profile page.

Filter of Power

Now, let’s leave the new and glorious profile and move to the homepage. We have some exciting news there as well: filters!

Not sure what we mean? Take a look at the top of the page: you now have a list of tabs that let you filter the page and see exactly what you want to see. Want to check out images and videos only? No problem. Is it deals you’re after? Just click the right filter.

Two of those deserve special attention: the questions tab collects all question related items – polls, question asked by users etc. – in one place. The knowledge tab is a collection of user reviews, product news and Manage my Life articles.

You get the idea – maximum content at a minimal effort. Enjoy the site!

And stay tuned.


Hey, It’s The New You

Tuesday, August 7th, 2012

By Noam Reshef, Community Manager at ShopYourWay

This week’s update is special – it’s basically about you. Yes, you. See, we’ve gone and turned your profile page into a new and wonderful thing, and we’re excited.

Gone is the old timid page of yesterday. The new profile page is slick and cool. It’s aligned with the rest of the different pages on the site, keeping things consistent and pretty. And most importantly – it’s easy to navigate and extremely functional.

Check it out: your basic info is on top, next to your profile picture – how many people follow you, the number of catalogs you own etc.

Under that you’ll find the tabs. First is recent activity – all the stuff you’ve been up to lately, plus the ability to post a status message, photo, video or product. Next to it is the personal info tab that lets you edit the info you present about yourself.

Next comes the catalogs tab, giving you access and control over your collection. and last but not least, there’s the “more” menu, that lets you tinker with the insides of the machine. See who asked to follow you, edit your personal details and so much more.

This is just the beginning: the profile page is going to get even better, giving you all the info and control you could possibly want. Oh yes.

And a New Way in

Speaking of slick and pretty: we’ve got a new sign in/register process, and it’s short and sweet. The screens are cleaner and clearer. The process itself is shorter and easier to complete. It’s like we built a shiny new highway leading to our place, so you all can come visit.


So come in and enjoy the site. Bring your friends along.

And stay tuned.